A competitor could hire an attacker to use a Domain Name System (DNS) attack to cause a competitor's domain to earn a low domain reputation score, thus impacting sales. This is known as a domain reputation attack.
Added by Peter G.
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Domain reputation refers to the trustworthiness and credibility of a domain as assessed by various online services, including email providers and search engines. A low domain reputation can lead to emails being marked as spam or a website being ranked lower in Show more…
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