00:01
Identify one example, including the focus of content of a leadership communication report for each of the following purposes.
00:07
To inform, instruct, and entertain.
00:19
So, leaders need to inform their audience.
00:26
Exercising sound leadership communication skills allows leaders to clarify goals to the audience.
00:56
This bolsters the understanding of tasks by the employees in the audience.
01:06
And also boots enthusiasm and loyalty as the employees are better able to understand the goals that they are trying to reach as employees of the organization.
01:21
Next, let's talk about how effective communication is important for instructing the audience.
01:29
Strong leadership communication skills instructs the audience.
01:36
It's important to take an authoritative approach when talking to clients.
01:59
By using this approach, clients are able to, clearly understand what is expected of them if they use the products and services offered by the organization.
02:19
Lastly, let's talk about how strong communication skills are meant to entertain.
02:30
So it's important for business leaders to be effective communicators.
02:36
It's very important that they engage and stimulate the audience.
02:48
So no matter who your audience is, it's important that they are listening to you to begin with.
02:59
Otherwise, they will not take the message that you're trying to give them seriously and your communication skills will be ineffective.
03:13
So it may be effective to use humor, for example, to get the audience to engage with the communication seminar that you're giving in order to promote your organization.
03:39
Explain why concise communication is important for developing effective strategic leadership communication.
03:49
So it makes sense that concise communication would be important.
04:05
This way the audience gets a clear message.
04:17
If our communication is not concise, the audience may get confused and be unable to follow what we are saying...