From the beginning of 2023 African bank has been offering special accounts with reduced fees for students and senior citizens. This is an example of using... Segmentation base.. A. Demographic B.Psychographic C. Behavioural D. Geographic
Added by Darnell C.
Step 1
Segmentation base refers to the criteria or parameters that a company uses to divide its market into distinct groups. These groups are formed based on shared characteristics or needs. Show more…
Show all steps
Your feedback will help us improve your experience
Rachel Gore and 96 other Macroeconomics educators are ready to help you.
Ask a new question
Labs
Want to see this concept in action?
Explore this concept interactively to see how it behaves as you change inputs.
Key Concepts
Recommended Videos
The 80/20 rule is most closely related to which consumer segmentation variable? A. geographic B. psychographic C. benefits sought D. demographic E. usage rate
Haricharan G.
when population from which a sample is to be drawn does not constitute a homogeneous group, the suitable sample is... Select one: a. Quota sampling. b. simple random sampling. c. Systematic sampling. d. Stratified sampling.
Gaurav G.
Population _________ is the number of individuals of a species per unit of habitat area or volume at a given time. (a) dispersion (b) density (c) survivorship (d) age structure (e) demographics
Deniz E.
Recommended Textbooks
Principles of Economics
Macroeconomics
Economics
Transcript
18,000,000+
Students on Numerade
Trusted by students at 8,000+ universities
Watch the video solution with this free unlock.
EMAIL
PASSWORD