some smells are perceived as being more feminine or more masculine
Added by Raul M.
Step 1
--- ** Show more…
Show all steps
Your feedback will help us improve your experience
Adi S and 81 other Psychology educators are ready to help you.
Ask a new question
Labs
Want to see this concept in action?
Explore this concept interactively to see how it behaves as you change inputs.
Key Concepts
Recommended Videos
In a research study on the detection of odours, a group composed of men, women of reproductive age, postmenopausal women, and children were asked to smell gradually decreasing concentrations of specific familiar chemicals. The women of reproductive age were more able to detect weaker odours than the men, postmenopausal women, and the children. The researchers concluded that female sex hormones might increase sensitivity to familiar odours.
Adi S.
Research studies have shown that a fragrance/scent in a store can have an effect on how much time and money consumers spend shopping. Studies also indicate that women prefer a vanilla scent, while men prefer something less sweet. If such is the case (and fragrance in a store environment is found to influence buying behavior), what explanation can be given for why a menswear store might, nonetheless, consider using a vanilla scent? - Most customers might not even be aware of the store's fragrance, so any fragrance the store uses should be acceptable to consumers. - The store might be targeting someone other than the product "user." - The store might have had no other option; it most likely ran out of the male-preferred scent. - Exposure to the vanilla scent is expected to have a delayed effect on men's shopping behaviors. - The store was attempting to get men to prefer a new, more feminine scent with the hopes it would change their buying behavior.
Manasvee S.
Which of the following statements about olfaction is false? Doctors used to use a patient's smell to assist in their diagnosis. Humans can distinguish gender on the basis of breath or hand smell. Chemical signals in smells can cause menstrual synchrony in women. It is possible to predict the smell evoked by novel molecules.
Madhur L.
Recommended Textbooks
Psychology Openstax
Myers' Psychology for AP
Psychology
Transcript
Watch the video solution with this free unlock.
EMAIL
PASSWORD