00:03
Misconceptions or myths about stereotypes that the social identity approach pushes back against.
00:15
Stereotypes are fixed and unchangeable.
00:20
The social identity approach argues that stereotypes are dynamic and unchangeable and depending on the context and the social identity of the perceiver.
00:37
Stereotypes are universally shared.
00:42
The social identity approach suggests that stereotypes are not universally shared but are instead influenced by individual social identity and group membership.
00:54
Stereotypes are always negative.
00:59
The social identity approach highlights that stereotypes can be positive or negative depending on the social identity of the perceiver and the group being stereotyped.
01:13
Stereotypes are irrational or accurate.
01:19
The social identity approach points that stereotypes can be rational and serves as a purpose in simplifying complex social information.
01:30
They can also be biased and disorted by individual social identity...