00:01
For this problem, we are asked which of these components generally does not apply to the use of social media by business.
00:07
So the first thing that i'll note here is that this isn't referring to just the idea of putting out social media ads on websites like facebook.
00:17
But this would also include business pages or brand pages.
00:26
Things like there's an arby's twitter account, stuff like that.
00:31
Catch is, a business page is free to run.
00:38
Or, pardon me, i'll put it a different way.
00:41
A business page is free to create.
00:45
You'll need to have somebody running the business page, but in terms of just creating the page itself, you don't have to pay for that.
00:53
So, out of our different options, a, spreads awareness and information about products.
00:59
Well, if you are able to get people sharing posts, things like that, then that is indeed the case.
01:05
B, provides purchasing venue and feedback on purchases.
01:10
A lot of the time there's something like facebook marketplaces and things like that, where indeed you can use that to sell products.
01:19
And, importantly, for the feedback on purchases, it's possible to have chat functionality.
01:25
So you can use, or not just, actually, let me back up a second here.
01:30
The chat functionality applies more to e...