00:01
Assume you are hired by a group but wants to increase voter turnout in american elections.
00:06
What would you tell them? so we could look at demographics, but we have survey information on why people do not vote.
00:14
And there's a group of people who are registered and always vote.
00:19
There's a group of people who are registered but don't.
00:26
So they are registered to vote.
00:28
They could vote, but on voting day, they just don't show up.
00:31
Some of them occasionally vote, some very rarely vote.
00:35
There's also the people who are not registered.
00:39
So these are the two groups where we want to ask them, why are you not voting? and one of the big reasons for people not voting is, one, not understanding what's going on.
00:52
So a lack of knowledge.
00:58
So they don't know what candidates stand for.
01:02
And if they did, if they did know candidates a bit better, they might be interested in voting.
01:07
The second is a feeling of detachment from the political system.
01:13
So they are estranged voters.
01:15
These ones are more likely to be not registered at all...