• Home
  • Textbooks
  • Research Design Explained
  • Survey Research

Research Design Explained

Mark L. Mitchell, Janina M. Jolley

Chapter 8

Survey Research - all with Video Answers

Educators


Chapter Questions

03:03

Problem 1

You probably have participated in many surveys. For one of those surveys, answer the following questions:
a. What was the topic of the survey?
b. What do you think the hypothesis was?
c. Did they use an oral interview or a written questionnaire? Do you think they made the right choice? Why or why not?

Harsh Gadhiya
Harsh Gadhiya
Numerade Educator
02:01

Problem 2

State a hypothesis that can be tested by administering a survey. Why is a survey a good way to test your hypothesis? (If you are having trouble generating a hypothesis, Omarzu [2004] suggests thinking of doing a survey that would provide useful information to your school or to the psychology department.)

Carlene Jimenez
Carlene Jimenez
Numerade Educator
04:39

Problem 3

Is an interview or a questionnaire the best way to test your hypothesis? Why?

Asma Venkitta
Asma Venkitta
Numerade Educator

Problem 4

For the three basic question formats, list their advantages and disadvantages in the grid below.

Check back soon!
04:02

Problem 5

Write three nominal-dichotomous questions that might help you test your hypothesis.

Jameson Kuper
Jameson Kuper
Numerade Educator
02:31

Problem 6

Write three Likert-type questions that might help you test your hypothesis.

Heena Haldankar
Heena Haldankar
Numerade Educator
01:28

Problem 7

A Gallup/CNN poll asked, "How likely do you think it is that Democrats in the Senate would attempt to block Bush's nominee for inappropriate political reasons." Which two of this chapter's nine tips for writing questions did this question violate? Rewrite the question to improve its validity.

Gregory Higby
Gregory Higby
Numerade Educator
01:22

Problem 8

A former president of the Association for Psychological Science wrote, "sampling ain't simple" (Gernsbacher, 2007, p. 13). Explain why that is a true statement. What questions would you ask of a sample to determine how much to trust that sample?

Emily Himsel
Emily Himsel
Numerade Educator
01:20

Problem 9

Why can you make statistical inferences from data obtained from a random sample?

Andrew Schumer
Andrew Schumer
Numerade Educator
01:51

Problem 10

Why might having participants sign informed consent statements (a statement
$$
\begin{array}{l|l|l|l}
\hline {\text { Question Format }} & \text { Nominal-Dichotomous } & \text { Likert-Type } & \text { Open-Ended } \\
\hline \text { Advantages } & & & \\
\hline \text { Disadvantages } & & & \\
\hline
\end{array}
$$
that they had been informed of the nature of the study, the risks and benefits of the study, the participants' right to refuse to be in the study, the participants' right to quit the survey at any point, and the participants' right to confidentiality) make a survey research study less ethical?

Courtney Makdad-Light
Courtney Makdad-Light
Numerade Educator