STEP-BY-STEP ANSWER:
Step 1: Recognize that in the long-run, all production factors become variable, allowing firms to enter or exit the industry.
Step 2: Understand that entry of new firms occurs if existing firms are making economic profits, increasing industry supply.
Step 3: As supply increases, market prices adjust downward until profits are driven to zero.
Step 4: Realize that when economic profits are zero, firms cover their opportunity costs, and there is no incentive for new firms to enter or for existing firms to exit.
Final Answer: Long-run industry equilibrium is reached when market forces adjust firm entries and exits, bringing profits to the point where they equal zero economic profits.