STEP-BY-STEP ANSWER:
Step 1: Recognize that encoding transforms sensory input into a storable format.
Step 2: Understand that semantic encoding involves processing the meaning of the information rather than just its appearance or sound.
Step 3: Identify that deeper, meaning-based processing creates stronger memory traces in the brain.
Step 4: Conclude that using semantic encoding strategies, such as relating new information to existing knowledge, results in enhanced encoding efficiency.
Final Answer: Semantic encoding improves memory storage by ensuring that the information is processed at a deeper, more meaningful level, leading to stronger and more durable memory traces.