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Business Plan Preparation and Elevator Pitch

Gabriella Maggi OL 317 Short Paper 1-3 An elevator pitch is one of the best ways to introduce yourself to people you don't know, communicating your skill in a quick and efficient way. It is called an 'elevator pitch' because it should be able to be started and finished during a short elevator ride, all the while giving just enough information to interest the person in yourself and your career. These pitches are helpful . when looking for a job, making connections, or simply just introducing yourself The pitch that I chose is: "I create illustrations for websites and brands. My passion is coming up with creative ways to express a message, and drawing illustrations that people share on social media." The opportunity that this particular pitch addresses is a creative way to help you advertise. This person offers a wide variety of services through their job, which sounds to be graphic design. Right in their pitch, they state that they create illustrations, which could be something as simple and creating a logo for a company or and advertisement. Almost every company out there has a logo, which can be something as simple as a social font, to a very intricate design. This person will appeal to every business owner because they can create their logo, advertisements, or website. When a company has a logo that ties into their market or name. . they become more appealing and seem more professional While the pitch itself does not directly state any kind of previous schooling or work that would directly showcase just how qualified they are in this field, their pitch does insinuate that they have some background in different aspects of their job. For example, they mention that they illustrate for websites and brands, that implies that they have done logos for different brands as well as websites. Also, by stating that their "... passion is coming up with creative ways to express a message and drawing illustrations that people share on social media", this would point towards creating slogans for ads. These advertisements could also, if formatted correctly, could be posted on a company's social media. The pitch does not specify a specific market that they target, and that is simply because any market is in need of assistance when it comes to designs, . websites, advertisements, or anything creative that they themselves are unable to create Overall, I think this is a very successful pitch. It is a short and simple pitch, where they successfully state their purpose effectively, what kind of work they offer, and give a little insight into their background without getting too specific. They do not specifically state what market they are after, which I do not think is necessary due to the fact that they can be used in all markets. I think they could work on giving a little more detail into their qualifications rather than just state their passion :Reference When and How to Use an Elevator Pitch. (2019. December 9)