How would you describe your personal brand? How do you represent yourself to the world?
Explain using examples.
1-1 Discussion: Personal Brand
Personal branding reminds me a lot of personal growth. If someone is working on their
personal brand, they're most likely working on how they carry and present themselves based
on their actions. "Personal branding is a planned process in which people make efforts to
market themselves." (Kheder ,20). I would describe my personal brand artistic, and maybe a
little nerdy. I have been working towards my bachelor's degree in creative writing and
English for awhile now, and I represent that part of myself to the world through a blog and
sharing my stories with the world. I also run an Etsy shop that has its own brand, with my
name as part of the title. I believe by the actions I take is how I represent myself to the world
Whether it is educationally or even financially with the career paths that I have taken I would
say artistic and nerdy fit my brand. Artistic because of my writing and the Etsy shop I run.
Nerdy due to the line of work I have been in, working at video game stores and having a lot
of useless knowledge of pop culture and the gaming world. "Individual brand management
involves making oneself attractive for a particular person or audience..." (Khedher, 20). I
think these brands work for me because they attract people who have similar tastes and
interests that allow me to share and market to likeminded people.
Works Cited
Khedher, Manel. " A Brand for Everyone: Guidelines for Personal Brand Managing." Journal of
Global Business Issues, vol. 9, no. 1, Spring/Summer2015, pp. 19-27. EBSCOhost,
ezproxy.snhu.edu/login?url=http://search.ebscohost.com/login.aspx?
direct=true&db=bth&AN=109155799&site=eds-live&scope=site.