SWIN BUR NE SWINBURNE UNIVERSITY OF TECHNOLOGY Faculty of Business and Enterprise Assignment Cover Sheet for Undergraduate Courses (for individual and group assignments) This cover sheet is to be attached to all assignments, both hard copy and electronic format. STUDENT(S) DETAILS Student 1 Student 2 Student 3 Student 4 Student 5 Student ID Number(s) 101115811 Family Name(s) Headon Given name (s) Emily SUBJECT DETAILS Subject Code MKT20019 Lecturer's/Tutor's Name Hassan Kalantari Subject Title Marketing Research Tute/Lab day & time Tues 4:30 ASSIGNMENT DETAILS Title or Topic Addressed Ladder Art Space Research Brief Due Date 31/3/19 Date Received DECLARATION 1. I/We hold a photocopy or electronic copy of this assignment which can be produced if the original is lost/damaged; 2. To the best of my/our belief, no part of this assignment has been copied from any other student's work or from any other source except where acknowledgement is made in the text; 3. No part of this assignment has been written for me/us by any other person except where such collaboration has been authorised by the lecturer concerned and where acknowledgement is made in the text; 4. No part of this assignment has been previously submitted as an assessable item, except where authorised by the lecturer concerned and where acknowledgement is made in the text; 5. SAFE ASSIGN: For units where Safe Assign facility is available in the Blackboard site 1/we declare that this assignment has been submitted to Safe Assign (as specified in the unit outline) and all identified matches and referencing have been checked and corrected. I / We accept that electronic submission of this cover sheet will be taken as consent to the terms outlined in Points 1 to 5 of the above declaration by the student/s submitting this assignment. Student Signature(s) Emily Headon MARKER'S MAIN COMMENTS Marker's Signature Date Grade/Mark
Ladder Art Space Research Brief MKT20019 Assignment 1 Emily Headon 101115811 Tuesday 4:30
Contents Executive Summary 3 Background 5 Internal 5 External 6 Marketing Problem and Research Problem 8 Research Objectives and Research Questions 9 References 11 2