Soft Cuddly Object Soft Cuddly Object 8 page Project Plan Nikki Vieler
Product Idea and Context The product idea stems from an image I came cross in the Minor Visual Culture. I came across an image/video of the Dutch State police officer giving a child a soft cuddly teddy bear after an automobile accident. Itook this image/video as my starting point for the project, which my teacher had requested. I then decided to give myself the assignment to design a nice soft cuddly toy for a partner or stakeholder. I also watched an interview and read a theory/book written by Timothy Morton. In his book Human Kind he writes about humans trying to find a better relationship with objects. I wish to do this by intervening in a child's life at an early stage and by designing a soft and cuddly object which helps the child develop a more appreciative relationship towards objects. I believe that in the long run, that's a good idea, this is my minimal theoretical reinforcement of my original concept. So a soft and cuddly toy which serves as a visual symbol of a soft and cuddly object for a child to coexist with is the visual outcome. I shall organise and arrange the requirements of the project as an Autonomous Product Designer. I shall do this with Lievegoed Huize Thomas. I have included the SWOT Analysis in the Bibliography and notes. Justification Considering the time that we are living in, it is very important that the human species improves its relationships with the objects around it (as we are living in an age of near utter human annihilation). A simple start is the design and production for an artisanal, cuddly and soft object which can make humans relate to other objects in some peaceful, pleasant and non-violent way. By doing so the human species may just learn that looking after and caring for other objects might just make them not wipe out its own species. Making objects nice, soft and cuddly, to invite people of all kinds to join together and give shape to the world. The visuality of the object shall preferably be inviting and shall exude/communicate a soft and cuddly message to the target group. The Target group are children at the Lievegoed Huize Thomas between 6-9 years old. The goal of the project is to address the interaction between a human child and an object in a pleasant way. The designed soft cuddly object shall serve as a statement of a call for greater human-object coexistence on Planet Earth. Learning goals: Learning Goal: Ability to communicate: The student can locate a specific target group and communicate with that Target group (children between 6 and 9 years old at Kinderdagcentrum Huize Thomas). Evaluation Criteria: The student has identified, documented and communicated with the target group and/or target group s supervisors. Learning Goal: Ability to cooperate: The student has designed a product with the Target Group that sufficiently meets the Target Groups demands. Evaluation