00:01
So we will understand the meaning of atr.
00:07
So the full form of it is accounts receivable ratio.
00:24
So what it actually shows, it shows that how much times the entity has to keep average data balance on its books to generate the current.
01:28
Credit sales however we have written a technical definition here but we will understand it through a formula so we have a formula for a t r which is net credit sales upon so let's write the whole formula okay for sake of simplicity opening balance of debtors plus cl cl dot, cl dot means closing balance of debtors divided by two.
02:15
So this whole term which is in the brackets is also known as average debtors balance.
02:21
So this ratio shows that how much the average debtor balance the entity has to keep so that it can produce this net credit sales.
02:40
Now let's take the values we have, okay, so the net credit sales is 769, 346, okay? so the opening debtors of balance is 325, 300, okay? and the closing balance of debtors is 357, 470.
03:25
Okay? what is the opening balance? of debtors means that the balance of debtors that has been carried forward from last year to current financial year.
03:43
And what is the closing balance of debtors means? the balance for the current financial year...