00:01
Here we're taking a look at increases in nominal incomes with increases in inflation.
00:05
We'd like to know why this occurs.
00:07
Well, essentially it occurs because as inflation increases, we know that our price levels are also increasing.
00:13
It's essentially what inflation tells us, is that price levels are going up.
00:19
Well, if we want to maintain the same purchasing power today as we did last year, we want to make sure that our incomes have adjusted for those increases in price levels, which are oftentimes inevitable.
00:29
We're pretty likely to see inflation over periods of time.
00:31
It's fairly steady.
00:33
And if our incomes don't adjust for that, our purchasing power will decline, and all of a sudden we're not going to be able to afford as much today as we could last year...