Match the element of Porter's five forces (plus one) to the description.
Rivals
Substitutes from Other Industries
Threat of New Entrants
Buyers
Suppliers
Suppliers of Complementary Goods and Services
A Companies that operate in different industries but customers might still use
their services rather than yours. (e.g. Trains and Airplanes, Travel Agencies
and companies like Expedia that allow you to manage your own travel, Taxi
companies and Uber)
B. The Lompanies or individuals that purchase your products. They are
"competitors" to the extent that they can bargain down your prices or
demand terms. (If your only customer was Walmart, for example, who
bought your goods for resale, they would have a lot of negotiating power
and would be both an ally and a competitor.)
CCompanies that operate in the same (or very similar) markets using the
same (or very similar) methods. (e.g. Walmart and Target, Burger King and
McDonalds)
D. Companies that supply goods or services necessary to your company's
ability to fulfill its goals. They are competitors to the extent that you bargain
with them over the price of the goods you buy from them and the terms of
the sale.
E Companies or organizations that supply products that are not a direct part
of your company's supply chain but customers use your products in
conjunction with theirs so they can influence your success or failure. (They
are "competitors" when you have to bargain with them over access to
intellectual property. If you produce software for their computers or make
licensed merchandise that goes with their movies, you would be dependent
on them even though you're separate organizations.)
F. The likelihood that new companies will enter your market and either take
away or cut into your client base.
