Competitive Advantage
When engaging in international business, an understanding of a country's competitive advantage is just as critical
as having an understanding of a company's own competitive advantage. In Unit One, you analyzed Canada's
competitive advantages. Now you will consider the competitive advantages of the country you have chosen for your
course culminating project. Explain the following information related to your chosen country:
• Does the country have unique resources? Resources of high quality? Describe the resources, the quality and
the quantity.
• List three products or services for which your country is well known. Do these products have a competitive
advantage? Explain.
• In which ways does the country have advantages over others in terms of its infrastructure, demographics, or
economic environment?
• Is something manufactured in your country that is not manufactured elsewhere?
• Has this country been responsible for any major innovations?
• How do the competitive advantages offered by this country potentially help a Canadian business? In other
words, how can Canadian businesses use these advantages to become more competitive?
