Question 3 (20 Marks)
Like in the case of Budapester, efforts were directed towards improving their website. The intent was not only to attract new visitors by including fonts that stand out but also to add services such as free shipping. HTML is a Hypertext Markup Language used by designers to display how browsers display web page elements. Demonstrate how Comments versus URL links are inserted into HTML codes.
Question 4 (20 Marks)
Apart from e-Commerce, Budapester stretched their operating avenues to include mobile commerce (m-Commerce) and this is attested by this phrase: āThe problem was even worse on mobile, where Budapesterās conversion rate was less than half that of its desktop alternativeā. Present how m-Commerce emerged in the Third wave and identify which tracking technologies became known during this wave.
Question 5 (20 Marks)
Despite Budapester highlighting the positive aspect of e-Commerce, e-Commerce is not complete without security and it is an essential feature for every online business due to an increase of cybercriminals and cyber-attacks. Firewalls, ACLs, and Anti-Malware components form part of network security with the sole purpose of providing a specific level of security for the organization. Formulate how each component achieves this security.