Definition and Significance
Mobile Commerce (M-commerce) refers to the buying and selling of goods and services through wireless handheld devices such as smartphones and tablets. It extends the capabilities of electronic commerce (E-commerce) by leveraging mobile devices, offering users greater convenience by enabling transactions from virtually anywhere with internet access. The growth of M-commerce is driven by the widespread adoption of smartphones, improved mobile networks, and the rise of digital payment platforms. M-commerce is significant as it provides businesses with the opportunity to reach more customers, especially in regions where mobile usage surpasses desktop access.