00:01
Yes, so for individualism, so the philosophy, this emphasizes the moral worth of the individual.
00:09
So individuals are seen as independent and autonomous and their rights and freedoms are going to be prioritized.
00:17
And then for the government role, typically individualist societies prefer a limited government role, really focusing on protecting individual rights and freedoms.
00:35
The government is expected to intervene minimally in the lives of its citizens.
00:45
And for the business relationship, so in individualist cultures, businesses operate with a significant degree of freedom from government control.
00:54
So free market capitalism, where businesses compete with minimal government interference, is often going to be the norm.
01:00
And the focus is going to be on innovation, personal achievement, and entrepreneurship...