Chapter Questions
What is social media?
What are the three major components of social media?
Snapchat is a very popular photo sharing application. Compare its capabilities to those of Instagram. Comment on why it is so popular (start by reading Leahey 2013).
Describe user-generated content. What is its importance?
List five major Web 2.0 tools.
View IBM's video "IBM Customer Testimonial: Wakefern Foods Uses Social Business Tools to Activate Their Workforce" at youtube.com/watch? $=$ =tI3YBf36 twk. Identify the social business tools used by the company.
Define social networks as compared to social network services (sites).
Describe the major capabilities of social network sites.
What is an enterprise social network? List some of its major capabilities.
What are the critical features that distinguish a blog from a user-produced regular Web page?
Define crowdsourcing (see Howe 2008).
List the elements of crowdsourcing and describe the process.
What are the benefits of crowdsourcing?
What is social mobile networking?
Describe the major types of crowdfunding.
Define virtual worlds and list their characteristics.
Describe avatars. What are they used for?