Question

Suppose you were in charge of the social media for your college. Discuss the pros and cons of each of the social media platforms presented in the chapter (Facebook, Instagram, Pinterest, Twitter, and Tumblr). Which two would be the most important? Why? Should the social media be targeted to current students or prospective students? Explain why.

   Suppose you were in charge of the social media for your college. Discuss the pros and cons of each of the social media platforms presented in the chapter (Facebook, Instagram, Pinterest, Twitter, and Tumblr). Which two would be the most important? Why? Should the social media be targeted to current students or prospective students? Explain why.

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Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications

Kenneth E. Clow,… 8th Edition

Chapter 9, Problem 15

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First, let's discuss the pros and cons of each social media platform: Show more…

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Suppose you were in charge of the social media for your college. Discuss the pros and cons of each of the social media platforms presented in the chapter (Facebook, Instagram, Pinterest, Twitter, and Tumblr). Which two would be the most important? Why? Should the social media be targeted to current students or prospective students? Explain why.

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