You are the new marketing intern for a local CPA accounting firm that has both business and consumer customers. List the steps in selecting a sponsorship or event. Identify a sponsorship or event in your community that you believe would be a good fit for the CPA firm. Explain why. For each of the steps you listed, discuss how it would apply to the CPA firm. For instance, for determining objective, what objective do you think is relevant based on the event or sponsorship you picked? Do the same for each of the other steps.